The ACM’s proposition to redefine the software engineering profession sounds a bit like the Systems Engineer Development (SED) program of Electronic Data Systems (EDS) that I hired in to in 1989. Unfortunately I don’t think such a long term vision is compatible with the U.S. short term culture, so I doubt many companies nor the industry will take this approach.
Routine Revelations
"What are extraordinary are the ordinary, concrete realities of daily life." -- Thomas Merton