Our identities are complex and ever-shifting, and men who worry that women’s power comes at their own expense, or whites who worry that this is true of Black and Latino power aren’t entirely wrong. As the saying goes, “When you’re accustomed to privilege, equality feels like oppression.”
But there’s one part of your identity that is inherently solidaristic: whether you are a worker or an owner. If you own the business, you make more money when your workers earn less. If you work at the business, every dollar you earn is a dollar your boss doesn’t get. Workers' gains are bosses' losses.
That’s why they want us to “vote with our wallets.” It’s not just that those votes are rigged for the people with the fattest wallets. By tricking you into thinking of yourself as a “consumer” who benefits from low prices, they get you to stop thinking of yourself as a worker who suffers from low wages.
Emphasis added. I tend to agree that focus on prices can be a redirection away from wages, and that is compounded by the fact that increased prices do also lead to increased profit margins. Consequently, inflation can be a win-win for many CEOs, at best it enables very lazy or uninspiring people to run companies, at worst it enables them to be come very, very rich.